Advertising Ads

Has anyone else noticed that Facebook ads are now ads for ads? As in, every “sponsored post” ad I see, is for a content mill like Uproxx or Buzzfeed. These sites exist to serve you ads and get paid for it. I never see sponsored posts for products to sell to me. Just ads for ad sites, which may in turn have products, but a lot of them will be further ads for other content mills (check the “related posts” at the bottom of a listicle — half of them probably go to other sites’ posts).

I mean, I know you’ve noticed all the clickbait titles (“you’ll never guess what happened next!!”), but it’s so weird when to consider the meta-advertising, pyramid-scheme-like market that’s surfacing.


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